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appMailer Earns Recognition for Its Contribution to Business Development in the MSP Channel

GULF BREEZE, Fla.--(BUSINESS WIRE)--Jun. 11, 2019-- AppRiver, a Zix (NASDAQ: ZIXI) company and leading channel-first provider of security, productivity, and compliance solutions, announced today that its appMailer tool was honored for Best MSP Support in the 2019 MSP Innovation Awards, powered by Channel Partner Insight.

“At AppRiver, we work hard on our partner support and success operations, constantly providing them with the tools and resources they need to succeed with our solutions,” said Chris Essex, Senior Vice President of Global Sales at AppRiver. “We custom-built appMailer to help our partners overcome their marketing obstacles, recognizing that most MSPs simply don’t have the resources or time to stand up robust marketing programs between all their other business-critical tasks.”

appMailer is a scalable, automated tool that allows AppRiver partners to build professional looking marketing campaigns with just a few clicks. It is easily accessible from within AppRiver’s Partner Portal and allows partners to customize, co-brand, and send marketing material to customers quickly, easily, and for free. The tool is complete with high-quality, pre-templated HTML campaigns, white papers, solution briefs, videos, infographics, and lead generation functionality and can be easily integrated with MailChimp, Campaign Monitor, Constant Contact, or Hubspot.

Essex continued, “To be recognized for our MSP partner support is one of the highest honors we could receive and is testament to our channel-first strategy. We remain focused on our channel partners and will continue to innovate and build on our efforts, enabling our partners to grow their revenues with dedicated business support and a portfolio of products that their customers need.”

The MSP Innovation Awards honor the success of MSPs, distributors, and vendors at the forefront of the fast-paced industry. Winners were determined by independent judges, based solely on innovation and achievement in the North American channel at a time of unprecedented disruption and change, and the companies, products, and services recognized represent the driving forces behind innovation in managed services over the last 12-months.